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Latin vibe is heat, swag, passion and style Latin music, especially reggaeton, is a global trigger for energy and movement. And starting from today, it's two more things
Tienda - GUAO.CL
Lepub milan x @ovyonthedrums x @microdth feat Instead of telling them to loosen up, we gave them an undeniable catalyst Guao guao latin vibe is why they call us desperados
And we just can't stay quiet
We need the whole world to vibe with us And it all took off from there Now guao guao is out The latin vibe is in
And it's waiting for you to hit play. In collaboration with some of the most renowned latin talent, the brand today announces the release of a new track, guao guao The accompanying music video will serve as the hero campaign asset, representing a bold move away from traditional atl advertising. The 'the beer with latin vibe.
The accompanying music video for 'guao guao' will serve as the hero campaign asset, representing a bold move away from traditional atl advertising
This innovative approach allows desperados to seamlessly blend music and culture, creating an unforgettable experience for the target audience. The desperados brand, created more than twenty years ago and with a strong link to the latin spirit, joins this movement with the track guao guao in collaboration with latin grammy winner ovy on the drums, who has joined as artistic director of the brand, and venezuelan rapper micro tdh. Se lanzó oficialmente la nueva campaña global de cerveza desperados, la cerveza con aire latino Ideada por lepub amsterdam, esta campaña integrada aúna la energÃa de desperados y la creatividad del artista colombiano ovy on the drums, que ha sido nombrado director artÃstico
La campaña arranca con el lanzamiento de una canción y un vÃdeo musical inéditos, creados en. The latin vibe doesn't need explanations and introductions It's instant—you just feel it, and before you know it, you're all in That's why, instead of making a campaign talking about the latin vibe, we created one
Desperados set out to change that with the beer with latin vibe, a campaign designed to help gen z escape overthinking and embrace the moment
